Free Fate

Free Fate is a virtual tabletop role-playing game designed by the CEO at Ruthlin Ventures. As part of the original launch team, I was responsible for building the game’s platform to managing its social media outreach. Using funnel optimization, SEO research, and content flow charts, I developed the marketing strategy for Free Fate. My responsibilities further included designing the Free Fate website with Figma, building the social media schedule, creating content, analysis of performance metrics, and managing the game’s Discord platform.

IG: @freefateofficial